I turn complex business challenges into streamlined Salesforce solutions. With expertise in Apex, Lightning Components, and system integration, I build scalable platforms that drive efficiency and deliver measurable results.
My journey with Salesforce began with curiosity and it quickly evolved into a passion for building systems that actually make people's work easier. I believe CRM isn't just a tool it's a bridge between teams, customers, and outcomes.
With a background in multiple Salesforce clouds including Sales, Service, Marketing, and Experience Cloud I thrive in fast paced environments where technical precision and creative thinking are equally valued. I'm passionate about building modular, scalable Lightning components and from automating lead-to-cash processes and designing reusable Lightning Web Components, to reducing 200+ hours of manual work through Apex and Flow I focus on making Salesforce do what it's best at saving time, reducing friction, and giving users confidence in their tools.
I'm not just here to write code I'm here to ask "Why?", "What if?", and "How can we make this better?" And then I build it.
From point-and-click automation to custom-coded innovation, I bring versatility and depth across the Salesforce ecosystem. My strengths lie in building intuitive user experiences, automating complex processes, and ensuring secure, scalable platform architecture.
At Blackmore Partners Inc., I've had the opportunity to work as a Salesforce Developer Intern, where I've contributed to building scalable, efficient, and user-centric Salesforce solutions. One of my major contributions was designing and implementing Lightning Web Components (LWC) for a real-time sales dashboard, significantly enhancing data visibility and empowering the sales team to make quicker, more informed decisions. I also played a pivotal role in creating a custom Experience Cloud portal tailored for distributors, which helped streamline collaboration and boost user engagement across various internal and external teams.
To improve automation and reduce operational overhead, I engineered complex business logic using Apex Triggers, Flows, and Process Builder — ultimately saving over 200 hours of manual work annually. I also migrated legacy Visualforce pages to the modern Lightning Experience, which improved system performance and user satisfaction without affecting business continuity. Additionally, I worked on optimizing Apex classes by applying bulk-safe coding standards, leading to a noticeable improvement in system efficiency and execution speed.
I integrated third-party applications via RESTful APIs, ensuring smooth data flow and reducing system errors. My exposure to Salesforce CPQ included configuring Product Rules, Price Rules, and Summary Variables, which dramatically reduced pricing discrepancies and enhanced the quoting process. I also took full ownership of deployment processes using Change Sets and built CI/CD pipelines via Copado, which minimized release errors and accelerated delivery timelines. With a consistent focus on quality, I maintained over 90% code coverage through detailed unit testing, ensuring stable and secure deployments. Throughout this role, I collaborated closely with business stakeholders to align solutions with enterprise-level security and scalability standards.
At Capgemini, I worked as a Salesforce Developer for a leading global client, contributing to several enterprise-grade implementations and digital transformation initiatives. I led the development of Lightning Web Components (LWC) for a customer service platform, which resulted in faster case resolution times and significantly improved customer satisfaction. My work with the Sales Cloud involved automating critical lead-to-cash workflows that directly improved conversion rates and reduced sales cycle friction.
I also designed Visualforce pages that integrated seamlessly with external pricing APIs, ensuring real-time pricing accuracy and enhancing quoting efficiency. One of my key achievements was leading the migration of Salesforce Classic to Lightning Experience, which improved both system usability and user productivity. My responsibilities extended across Sales and Service Cloud modules, including the implementation of Omni-Channel Routing and Macros — tools that improved agent efficiency and elevated the overall customer experience.
Using Salesforce Flow Builder, I created dynamic, scalable automation workflows that reduced manual data entry and streamlined business processes. I developed reusable LWC components to standardize the user interface across multiple modules, which shortened development timelines and ensured consistent design. Additionally, I managed large-scale data migration tasks using Salesforce Data Loader, ensuring data integrity and 100% accuracy during the transition. My collaborative efforts with cross-functional teams helped deliver tailored Salesforce solutions that were aligned with client needs and delivered within tight project timelines.
My professional journey in the Salesforce ecosystem began at VRIT Technosoft, where I worked as a Junior Salesforce Developer. In this role, I focused on customizing the Salesforce environment to improve business process efficiency and user adoption. I contributed to the development of custom objects, fields, and validation rules that helped ensure data accuracy and streamlined workflows. I also assisted in automating routine business operations using Process Builder and Workflow Rules, which led to improved operational efficiency.
As part of the team involved in migrating from Salesforce Classic to Lightning Experience, I supported UI/UX enhancements that increased user engagement. I customized page layouts and related lists to optimize the user experience and ease of navigation. During this time, I developed a strong foundation in Apex Triggers and Lightning Flows, which allowed me to contribute to early-stage automation initiatives.
I also gained practical experience with Sales and Service Cloud functionalities, including Omni-Channel Routing and Macros, while supporting customer service optimization projects. My responsibilities included assisting with data management tasks such as importing, cleansing, and validating records — ensuring a high level of data integrity. I closely shadowed senior developers and actively participated in real-world development projects, where I learned best practices in LWC, Visualforce, and system integration — experiences that laid the groundwork for my growth as a Salesforce professional.
My academic background and professional certifications
As a Salesforce Certified Administrator, I have demonstrated expertise in managing and optimizing Salesforce CRM to drive business efficiency. This certification validates my ability to configure user setups, implement robust security controls, and customize objects, fields, and page layouts to meet organizational needs. I am proficient in automating business processes using tools like Process Builder, Flow, and approval processes, ensuring seamless workflows. Additionally, I leverage reports and dashboards to provide actionable insights, troubleshoot system issues, and enforce best practices to enhance CRM performance.
Earning the Salesforce Certified Developer certification signifies my deep technical proficiency in building and customizing applications on the Salesforce Platform. I specialize in Apex programming, including triggers, batch jobs, and scheduled operations, as well as developing responsive user interfaces with Lightning Web Components (LWC) and Aura. My skills extend to integrating Salesforce with external systems using REST/SOAP APIs and Platform Events, along with debugging and deploying solutions using Salesforce DX. This certification underscores my ability to design scalable, high-performance Salesforce applications tailored to business requirements.
The Salesforce Certified AI Associate certification highlights my understanding of artificial intelligence and its practical applications within the Salesforce ecosystem. I am knowledgeable about Einstein AI's predictive analytics, recommendation engines, and chatbot functionalities, enabling businesses to leverage AI-driven automation for enhanced decision-making. This credential also emphasizes my commitment to ethical AI principles, ensuring responsible and effective use of AI technologies in customer relationship management.
As a Salesforce Certified AgentForce Specialist, I possess specialized expertise in optimizing Service Cloud for call center and customer support operations. This certification validates my ability to configure omnichannel routing, AI-powered agent assistance, and case management systems to improve service efficiency. I am skilled in implementing macros, automation tools, and third-party telephony integrations, ensuring seamless support workflows and elevated customer experiences.